- CARE NEEDS
- Product Line
- THERMAL SPRING WATER
- CLEAN BEAUTY
- About Us
····· CLEAN INGREDIENTS ·····
We deliberately refrain from using controversially discussed ingredients.
Our goal is to use studies to find out which ingredients could be potentially harmful and to stop using them in our products. To do this, we use the expertise of our in-house Research & Development with its decades of experience in creating the highest-quality cosmetic products. Through an analytical evaluation of individual ingredients, it is possible to achieve the maximum effect with "clean" ingredients - because very often the individual ingredients of cosmetic products interact with each other and only the interaction of several ingredients is responsible for a certain effect of a product.
····· HIGH PROPORTION OF NATURAL INGREDIENTS ·····
On average, our products have natural components of over 90%, and in some cases even 100%.
It is important to us to develop and produce exactly those products that form a perfect symbiosis of effectiveness and sustainability. We have always focused on as much naturalness as possible - our products have always contained a high natural content of well over 90%. In all our formulas, we avoid substances that are critical to the environment and health, such as mineral oil, parabens or microplastics, and create our products without the use of PEGs and cyclic silicones. In addition, we avoid animal-based ingredients as far as possible and use plant-based alternatives instead.
The exclusive Baden-Baden Thermal Water with numerous minerals and trace elements is the heart of all our products and our "source of beauty".
It provides a unique feeling of well-being on the skin and lets it "breathe" again. All our products are "Made in Germany", developed, produced and manufactured in the Unesco World Heritage Site of Baden-Baden.
In the careful development and production, we place the highest value on tolerability, skin-friendliness and effectiveness. That is why all our products are 100% free from mineral oil, parabens & microplastic particles.
Naturalness is a top priority for us.
With the careful composition of high-quality ingredients in combination with exclusive thermal water from Baden-Baden, we create products with an average of 90% natural origin.
EFFECT + CLEAN = CLEAN EFFECTIVE COSMETICS
In the careful development and manufacture of our products, we place the highest value on tolerability, skin-friendliness and effectiveness.
Therefore, we are now taking the next step and will further develop our products "clean". In addition to the new developments, all existing products will be tested, revised and updated, on the one hand to meet legal requirements - but above all to offer our consumers the best cosmetics they deserve. To this end, all formulations are improved without sacrificing effectiveness.
The ingredients for our Clean Beauty products are carefully selected, assorted and sustainably combined with each other. Because we do not focus on a short-term beauty effect - we attach importance to the fact that a radiant complexion and natural beauty can be retained for many years.
It is important to note here that Clean Beauty does not equal natural cosmetics!
The effectiveness of the products remains unchanged.
Sometimes, the "Clean Beauty" conversion means that the favorite products that people have been using for years may now suddenly look, feel, or smell a little different.
Every customer has a different olfactory perception and perceives a fragrance very individually. Thus, under certain circumstances and to our regret, it can unfortunately happen that suddenly the beloved fragrance is now no longer one of the favorite fragrances. We ask very much for your understanding. We always try to meet all customer wishes and of course take feedback to heart.
····· CODECHECK ·····
But how can I tell if a product contains only clean ingredients?
With Codecheck, products can be scanned using the product barcode. The scan provides a list of the ingredients contained in the product. These are evaluated and color-coded by Codecheck.
Further information about Codecheck can be found here.
WE ARE ON THE RIGHT TRACK
In the careful development and manufacture of our products, we place the highest value on tolerability, skin-friendliness and effectiveness. Therefore, we are now taking the next step and will continue to develop our products "clean". In addition to the new developments, all existing products will also be tested, revised and updated in order to meet the legal requirements on the one hand - but above all to be able to offer our consumers the best cosmetics they deserve. To this end, all formulations are being improved step by step without sacrificing effectiveness.